🌐 Types of E-Commerce Websites


📘 1. Business to Consumer (B2C)

Business to Consumer (B2C) is the most common form of e-commerce. It involves transactions between businesses and individual consumers. B2C websites sell products or services directly to end-users.

  • Examples: Amazon, Flipkart, Walmart
  • Key features: Online stores, product catalogs, shopping carts, and payment gateways.

📘 2. Business to Business (B2B)

Business to Business (B2B) refers to e-commerce transactions between businesses. These websites facilitate the exchange of goods or services between companies rather than between a business and individual consumers.

  • Examples: Alibaba, Amazon Business, Made-in-China
  • Key features: Bulk buying, wholesale pricing, product catalog for businesses, and order tracking.

📘 3. Consumer to Consumer (C2C)

Consumer to Consumer (C2C) e-commerce involves transactions between individual consumers. C2C platforms connect people who want to sell products or services to others who want to buy them.

  • Examples: eBay, Craigslist, OLX
  • Key features: Auction systems, peer-to-peer transactions, classified ads, and secure payment systems.

📘 4. Consumer to Business (C2B)

Consumer to Business (C2B) e-commerce is a model where individuals sell products or offer services to businesses. This type of e-commerce enables consumers to offer their expertise, services, or products to companies.

  • Examples: Freelancing websites like Upwork, Fiverr, Shutterstock (where consumers sell their photos to businesses)
  • Key features: Freelance job boards, user-generated content, and services offered by individuals to businesses.

📘 5. Business to Government (B2G)

Business to Government (B2G) refers to transactions between businesses and government entities. In this model, businesses offer products or services to government agencies, typically through a procurement or bidding process.

  • Examples: Government contract websites, e-tendering systems
  • Key features: Public tenders, bidding systems, contract management, and government-related procurement systems.

📘 6. Government to Consumer (G2C)

Government to Consumer (G2C) e-commerce refers to the interaction between government bodies and individual citizens. This model typically involves providing government services or information directly to consumers via online platforms.

  • Examples: e-Filing Tax Returns, Online Passport Services, Digital Government Services
  • Key features: Government service portals, online applications, document submission, and fee payment systems.

📘 7. Mobile Commerce (M-Commerce)

Mobile Commerce (M-Commerce) is a subset of e-commerce that focuses on the use of mobile devices like smartphones and tablets for buying and selling goods and services. With the growing use of mobile apps, m-commerce has become a popular way to shop online.

  • Examples: Amazon Mobile App, Flipkart App, Paytm
  • Key features: Mobile apps, mobile payment systems, push notifications, and location-based services.

📘 8. Social Commerce

Social Commerce is the integration of e-commerce and social media platforms. It involves using social media channels to promote, sell, or buy products directly within the platform.

  • Examples: Instagram Shopping, Facebook Marketplace, Pinterest Buyable Pins
  • Key features: Social media integrations, shoppable posts, influencer marketing, and community-based selling.

📘 Summary

  • B2C: Business to Consumer - Direct transactions between businesses and individual consumers.